Coffee Stick Doggo Chew
Coffee Stick Doggo Chew
The Doggo Chew coffee wood stick by HealthyDoggo is a natural and safe chew toy designed to keep dogs busy while supporting healthy chewing habits. Made from 100% coffee wood, it contains no plastic, silicone, or synthetic materials. When chewed, the wood breaks into soft fibers that are gentle on teeth and safer than most other types of wood. I was responsible for the entire design process — from concept to final production — including the label redesign, POS display holder, product visualizations, icons, and social media visuals.
The Doggo Chew coffee wood stick by HealthyDoggo is a natural and safe chew toy designed to keep dogs busy while supporting healthy chewing habits. Made from 100% coffee wood, it contains no plastic, silicone, or synthetic materials. When chewed, the wood breaks into soft fibers that are gentle on teeth and safer than most other types of wood. I was responsible for the entire design process — from concept to final production — including the label redesign, POS display holder, product visualizations, icons, and social media visuals.
The Doggo Chew coffee wood stick by HealthyDoggo is a natural and safe chew toy designed to keep dogs busy while supporting healthy chewing habits. Made from 100% coffee wood, it contains no plastic, silicone, or synthetic materials. When chewed, the wood breaks into soft fibers that are gentle on teeth and safer than most other types of wood. I was responsible for the entire design process — from concept to final production — including the label redesign, POS display holder, product visualizations, icons, and social media visuals.
Industry
Industry
PET PRODUCTS · PET CARE
PET PRODUCTS · PET CARE
Industry
PET PRODUCTS · PET CARE
Category
Branding & Packaging
Category
Branding & Packaging
Tools
Figma · Illustrator · Photoshop · InDesign
Tools
Figma · Illustrator · Photoshop · InDesign
Client
Client
Year
2025
Year
2025
Goal
Goal
• Update and redesign the product label using Bedford’s ElastiTag® format. • Add and prepare barcodes for printing and retail compliance. • Design an eye-catching POS display holder. • Prepare realistic product visualizations for online and print use. • Create icons and illustrations to communicate key benefits. • Develop visual content for Instagram and social media. • Deliver print-ready and digital-ready files for smooth production.
• Update and redesign the product label using Bedford’s ElastiTag® format. • Add and prepare barcodes for printing and retail compliance. • Design an eye-catching POS display holder. • Prepare realistic product visualizations for online and print use. • Create icons and illustrations to communicate key benefits. • Develop visual content for Instagram and social media. • Deliver print-ready and digital-ready files for smooth production.
Goal
• Update and redesign the product label using Bedford’s ElastiTag® format. • Add and prepare barcodes for printing and retail compliance. • Design an eye-catching POS display holder. • Prepare realistic product visualizations for online and print use. • Create icons and illustrations to communicate key benefits. • Develop visual content for Instagram and social media. • Deliver print-ready and digital-ready files for smooth production.
Solution
Solution
• Designed a modern, eco-friendly label adapted to Bedford’s ElastiTag® system, highlighting natural materials and product safety. • Integrated barcodes directly into the packaging design to meet retail requirements. • Created an attractive POS display holder with clear size options (XS–L) and benefit icons. • Produced high-quality product visualizations for e-commerce and marketing. • Illustrated a custom icon set to explain features (100% natural, safe for teeth, eco-friendly, durable). • Built a consistent social media visual style to support brand recognition. • Delivered ready-to-print dielines and digital assets, ensuring a smooth handoff to production.
• Designed a modern, eco-friendly label adapted to Bedford’s ElastiTag® system, highlighting natural materials and product safety. • Integrated barcodes directly into the packaging design to meet retail requirements. • Created an attractive POS display holder with clear size options (XS–L) and benefit icons. • Produced high-quality product visualizations for e-commerce and marketing. • Illustrated a custom icon set to explain features (100% natural, safe for teeth, eco-friendly, durable). • Built a consistent social media visual style to support brand recognition. • Delivered ready-to-print dielines and digital assets, ensuring a smooth handoff to production.
Solution
• Designed a modern, eco-friendly label adapted to Bedford’s ElastiTag® system, highlighting natural materials and product safety. • Integrated barcodes directly into the packaging design to meet retail requirements. • Created an attractive POS display holder with clear size options (XS–L) and benefit icons. • Produced high-quality product visualizations for e-commerce and marketing. • Illustrated a custom icon set to explain features (100% natural, safe for teeth, eco-friendly, durable). • Built a consistent social media visual style to support brand recognition. • Delivered ready-to-print dielines and digital assets, ensuring a smooth handoff to production.
HealthyDoggo uses 100% natural coffee wood — no plastic, silicone, or chemicals — making the chew completely safe.
HealthyDoggo uses 100% natural coffee wood — no plastic, silicone, or chemicals — making the chew completely safe.
HealthyDoggo uses 100% natural coffee wood — no plastic, silicone, or chemicals — making the chew completely safe.
Results
Results
• A fully updated packaging system with a modern look and functional ElastiTag® label ready for mass production. • Clearer product benefits and improved retail shelf impact. • Barcodes integrated seamlessly, ensuring production and retail compliance. • Professional visuals that boosted online marketing and social media engagement. • Streamlined handover with all assets prepared for both print and digital channels.
• A fully updated packaging system with a modern look and functional ElastiTag® label ready for mass production. • Clearer product benefits and improved retail shelf impact. • Barcodes integrated seamlessly, ensuring production and retail compliance. • Professional visuals that boosted online marketing and social media engagement. • Streamlined handover with all assets prepared for both print and digital channels.
Results
• A fully updated packaging system with a modern look and functional ElastiTag® label ready for mass production. • Clearer product benefits and improved retail shelf impact. • Barcodes integrated seamlessly, ensuring production and retail compliance. • Professional visuals that boosted online marketing and social media engagement. • Streamlined handover with all assets prepared for both print and digital channels.
